Startup Weekend Crashes White Plains with 54‐hour Lesson in Entrepreneurship

WHITE PLAINS, NY – MAY 1, 2013. This month, Westchester hosts its first-ever Startup Weekend, an event bringing together entrepreneurs, designers, developers and startup enthusiasts to participate in 54 hours of taking innovative business ideas from concept to launch.  Local CEOs, founders, and startup veterans will be on hand to provide expertise and give talks on their experiences in the fast-paced world of technology startups.

“Innovation happens because someone conceives of an idea that will make the world better, more efficient, or more interesting. We need more innovation, and it starts with entrepreneurs, designers and developers. Innovation starts here at Start Up Weekend,” says Chris Dessi, founder & CEO of Silverback Social: a social media marketing agency representing organizations like The Leukemia & Lymphoma  Society.  Dessi will be hosting the Westchester Digital Summit, a global social media & technology event being held at the Westchester County Center a few days before speaking at the kickoff of Startup Weekend White Plains.

On Friday night, attendees will take the open mic to pitch their ideas to the group in 60 seconds or less. After groups form, the rest of the weekend will be spent formulating the most popular ideas with the help of mentors and seasoned startup entrepreneurs. By Sunday, teams will be ready to present their ideas in front of a panel of judges who will award prizes, including a coworking membership at the Digital Arts Experience, a logo from the DAE’s creative team, and a valuable social media consult with Silverback Social founder & CEO Chris Dessi, all of which are targeted to help teams build their startups after the weekend.  In addition, entrepreneurs-in-training will enjoy their fill of Starbucks coffee, treats from Whole Foods, and beer courtesy of Yonkers Brewing Co.

“Part of our mission involves building a community and culture of entrepreneurs and creative people here in Westchester and the greater New York City area,” says The Digital Arts Experience’s Event Coordinator Emily Angell. “Startup Weekend is such a natural extension of that ideal… we HAD to get Startup Weekend to White Plains.”

Around 80 participants are expected to partake over the weekend; additionally, there are limited tickets available to the public for viewing the presentations on Sunday night. Although the focus is local for the White Plains attendees, Startup Weekend will also sanction events this weekend in Salt Lake City, Utah, Springfield, Illinois, as well as Canada and Tunisia.  Startup Weekend White Plains runs from Friday, May 17th at 6:00 PM to Sunday, May 19th at 9:00 PM at The Digital Arts Experience, 170 Hamilton Ave. in White Plains: a learning center for the digital media arts that features shared workspace for creative people. For more information the event, as well as tickets to participate, please visit

ABOUT STARTUP WEEKEND: Startup Weekend is a 501c(3) non-profit based in Seattle, Washington. Founded in 2007 in Boulder, Colorado, by Andrew Hyde, the organization has been based out of Seattle since 2009 under the direction of Marc Nager. Supported by a grant from the Kauffman Foundation, Startup Weekend has held over 325 events around the globe, inspiring nearly 30,000 entrepreneurs to take an idea from concept to launch.

ABOUT THE DIGITAL ARTS EXPERIENCE:  The Digital Arts Experience is a creative learning hub, committed to the exploration and development of self-reliant digital literacy.  Their goal is to expose the community to the digital world and empower students to embrace the technology of today and tomorrow.  Founded on the principles of collaboration and community, this space is the first of its kind in Westchester because of its unique amenities.  With a creative team offering all-in-one production services (including audio, video, photography, web, design & animation), a spacious 8,000 square foot loft, and photo/video/audio studios boasting state-of-the-art gear, the DAE is the ideal place for creative people to team up, work, learn, grow and play.  For information on the Digital Arts Experience visit: and for details regarding shared workspace visit:

Contact: Emily Angell at the Digital Arts Experience – 914-644-8100 or